The History of Airyday and why you should buy it.
Dec 12, 2022
“It started with a small spot on my temple. With time, it became sore, persistent, and extremely annoying.
How long had that spot been there? Weeks, or even a few months? Upon reflection, likely even longer. But that’s the thing; these subtle, often overlooked symptoms posing as common inconveniences are exactly that – overlooked.
The day I unintentionally scratched it off, it changed almost instantly. It became itchier, irritated, bled, and refused to heal, growing dark and much more noticeable. Within days, those close to me urged me to get it checked immediately.
After an urgent dermatologist's appointment, biopsy, and a week of anxious waiting; at 36, I was diagnosed with skin cancer.
Fortunately, it turned out to be a Basal Cell Carcinoma (BCC). Detected early, can be treated and cured.
As someone who thrives on predictability, rational thinking and doesn’t tend to get emotional – I was left in shock. I was overwhelmed with anger, sadness and a million questions. Why me? I am still young, and I used sun protection, didn’t I?
But I had to be honest with myself; I rarely wore sunscreen as much as I thought and claimed I had. Wearing it only at the beach, pool or a day out ‘enjoying’ the sun, cliché sunny moments where we are encouraged to apply sun protection, I realised I hate sunscreen. I couldn’t stand the smell, the stickiness, thickness and felt it did more harm to my skin than good.
Awareness dawned. Protection was non-negotiable. So, nine stitches later, an all-clear from the Dermatologist and a desire to create something I wanted to wear daily, Airyday was born.”
Frances,
Founder, first-time sunscreen lover
Often when we hear something bad, we think, "It'll never happen to me" but when it comes to skin cancer in Australia, unfortunately you're now statistically more likely to get it, than not.
Our Founder learned this out the hard way, becoming part of the statistics at the age of 36.
Still not convinced?
Here's some of the burning facts you should know -
2 in 3 Australians will be diagnosed with skin cancer by 70 years old.
Australia has the highest rates of skin cancer in the world.
Over 2000 Australians die each year from skin cancer.
Medicare records show that there were over 1 million treatments for Squamous and Basal Cell Carcinoma skin cancers. This costs ~ $700 million per year!
80% of newly diagnosed cancers are skin cancers.
Melanoma is the 4th most diagnosed cancer and Carcinomas are the most common skin cancer in Australia.
95% of Melanomas are linked to recreational sun exposure and could have been avoided by preventing sunburns in the early ages of the individual.
What else do we know?
So good news, skin cancer is preventable & it's never too late to start.
We know that nearly all skin cancers are directly related to your (cumulative) exposure to ultraviolet (UV) radiation. This means, that when you protect your skin from the sun’s UV radiation, you reduce your risk.
What can you do to minimise your risk of skin cancer?
Wear a TGA approved body and face sunscreen, daily
Stay out of the sun where possible
Wear protective clothing & eye wear
Re-apply your sunscreen often
So know you now... don't forget to SPF, all day Airyday
SPF WARDROBE®
Bronze Glow SPF50+
Dreamscreen 75ml
$53.00 rrp
75ml
FOR FACE • BRONZED + SATIN FINISH • SPF+PRIMER • TGA LISTED
Glisten for an effortlessly soft, natural-bronze glow, with our award-winning formula for touchable skin wanting to add some warmth to their complexion. Offering maximum glow and protection in a single tube, this sheer tinted glow is loaded with Vegan Collagen, Niacinamide, Blue Light Protection and Vitamin C, E and F for anti-ageing goodness. Perfect for most skin types, even oily.
Scented with champagne and peonies.
TONE: New! Bronze Glow SPF50+